Marketing Articles & Tips

Do business email lists include phone numbers?

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Email lists come in all shapes and sizes. The information that is included in the list is largely dependent on where you acquired the list. For example, if your list is self-collected, the information in your list is going to include whatever information you chose to collect from your list participants. On the other hand, if you have purchased your list, your list is going to include whatever information the company you purchased it from chose to provide. Some of the best top-notch business email lists will include phone numbers, which enables you to do some follow-up and cross-checking on the accuracy of the list.

We Can Provide Phone Numbers in Your Email List

For example, you then have the information necessary to call a few businesses on the list to make sure the contact information is up-to-date and accurate. On the other hand, some companies selling business email marketing lists do not include the business phone number but claim to have verified the list’s accuracy by phoning the businesses themselves.

What is really important is that you acquire the information that you need. If you think it would be advantageous to have the business phone number then it is important that you seek out a list that includes that information. It is also important to avoid making assumptions about what information is going to be in the list. If you do not know, ask the company from which you are buying the list to clearly detail what will be included in the list.

If you need the Business Phone Number Included, Just Ask!

The data included in the list might entail any or all of the following: the company name, the company contact, an email address, the company’s SIC code and the SIC code description, the company’s NAICS code and the NAICS code description, the company address, phone number, fax number, the company website, and perhaps even the number of employees.

What is important to notice is that there is not a “one-size-fits-all” approach to email marketing or email marketing lists. It is also important to inquire about the frequency in which the list you are purchasing has been updated. Do not just accept the blanket statement that the list is “up-to-date.” Find out if that means the list is updated every month or if that means the list is updated every year.

To Phone or Not to Phone

In this tumultuous business environment, a lot can change in a year, so that is probably not frequent enough. Phone number or no phone number, accuracy is important. How you use the information is also important, so if you think having the phone number will advance your operations, then get it.

Bulk Email Superstore – Emarketing Solutions offers custom targeted email address lists based on a variety of demographics. Targeting a specific audience for your business has never been easier. If you have any questions regarding any of our targeted email list options, please feel free to contact us.



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